About Us
We develop marketing campaigns that out perform traditional marketing methods
Established in 1998, Intellidyn is an analytically-fueled database marketing services agency with a track record of success. With over 200 customers and over nine years of consecutive growth, we’ve gained a reputation for helping organizations leverage our data, analytical depth, domain expertise and innovation to increase their bottom line.
In today’s competitive environment, marketing is not just about creative tag lines and shot-gun marketing campaigns. Today, more than ever, scientific principles are being applied to marketing initiatives to help improve and measure performance. At Intellidyn, we’ve applied our collective analytical and creative expertise to develop sophisticated database and direct marketing services, personalized solutions and proven marketing technology platforms - allowing clients to achieve enhanced ROI for marketing initiatives in shorter time frames.
Driving Demand with Relevant, Personalized Marketing.
Using a consultative approach, we draw on our extensive marketing, business, analytics, and industry expertise to help clients identify and pursue strategic business opportunities. Our advanced techniques in data integration/warehousing, modeling, channel integration and performance assessment play a critical role in helping our clients execute marketing programs that motivate customers to act. And, our ability to develop truly personalized marketing campaigns, helps organzations to ensure offers, messages and timing strongly impact their bottom line.
Your marketing goals center around optimizing your business performance. Our role is to accelerate this optimization by enabling you to:
- Seamlessly "mine" the nation’s freshest, widest and deepest data sources, exploring integrated views of demographic, lifestyle, behavior, credit and purchase behavior
- Create a 360° view of each customer, linked to all available U.S. data and integrated with your customers' transaction data
- Accurately predict customer needs, preferences and risk using longitudinal customer behavior and attitudinal data, under a consistent individual and household level
- Optimize Targeting, Risk Management and Channel Preferences within one integrated information platform
- Develop marketing campaigns that leverage personalized messages to out perform traditional marketing methods
Intellidyn clients experience the most immediate boosts in performance by leveraging Intellidyn’s over 50 Terabytes of consumer data spanning over 2,500 attributes, our well proven models and comprehensive analytics, the most sophisticated information integration platform and our seasoned expertise in marketing, risk and channel optimization.
Intellidyn partners with each client to provide advanced techniques in data integration, analytics, modeling, personalization, channel integration and performance assessment. These techniques are based on our successful history of designing, executing and assessing thousands of marketing and business development initiatives.
Intellidyn is headquartered in Boston with offices in New York, Florida, and California.