intelli-Retention®

Image description We are know the adage of it takes 1/3rd the effort to retain a customer versus acquiring a new customer. Some marketers have seen the consumer feedback: "If you want to keep my business, at least demonstrate that you know me."

There is ample data to accomplish this. Barriers lie in the ability to overcome these barriers. First, we can provide you with a dynamic depiction of your customers personal situation - over time.

We can identify unmet needs and expectations that you can fulfill. At minimum, uncovering your customer's personal situation will enable you and/or your agency to speak to these customers with relevant messages and offers.

In certain situations we can alert you to competitors that are attempting persuade your customers toward their services. Research has always supported the understanding that customers do not like to switch. An alarming percent switch because they perceive that their current provider does not have what they need. Another alarming percent switches simply due to lack on proactive communication by the current service provider. Each of these can be reversed with a deeper understanding of your customers needs and situation, together with a proactive marketing programs.