Intellidyn’s Outsourced Marketing Services Help Firms Remain Competitive, Build Market Share with Less Staff
May 19th, 2009 |
BOSTON – May 20, 2009 – Intellidyn™ Corporation (www.intellidyn.com) announces the availability of a full range of outsourced marketing services enabling companies to remain competitive and build market share, even when facing such economic challenges as payroll cuts and reduced resources. As an award-winning provider of the nation’s most complete direct response marketing and multi-channel database marketing solutions, Intellidyn’s advanced data, analytics and direct marketing services have helped hundreds of organizations reduce marketing and execution costs while delivering increased performance and conversion rates.
Cathy Miller Beers, president of Magazine Yellow Pages, said, “As one of America’s leading sources for print and online magazine subscriptions, Magazine Yellow Pages chose to outsource our entire holiday email prospecting campaign to Intellidyn. It was easy to communicate our needs and get answers to our questions, and it was a relief that they did it all—creating a complete, personalized campaign. The greatest benefit of outsourcing our critical holiday campaign to the experts at Intellidyn was that I didn’t have to train them. They know the market, have all the right tools and it’s like they’re on your staff. The enhancements Intellidyn made to our data enabled us to customize one-to-one offers to each and every customer. This was a critical factor in the success of our campaign and gave us a 50-percent lift over our control.”
Intellidyn’s outsourced marketing services can reduce payroll and technology expenses by providing cost effective hosting services that securely and efficiently manage customer and prospecting databases, 24×7 online access and reporting. A user-friendly dashboard interface provides count and query capabilities, enabling users to access the database to build acquisition and retention campaigns.
Intellidyn President, Renan Levy, said, “In today’s economy, many companies are cutting marketing initiatives, but Intellidyn can help firms aggressively reach out to their most qualified customers and prospects with the right offers at the right time to build visibility, market share and security for the future. CMOs and marketers must find creative ways to generate more leads and increase sales while working with limited budgets. Intellidyn’s infrastructure and expertise allow us to offer a cost-effective extension to their marketing department to help them achieve meaningful results for their organizations.”
Intellidyn has the freshest and most comprehensive consumer marketing data coupled with the marketing and analytics expertise to create and manage even the most complex outsourced campaigns. Intellidyn’s outsourced marketing services are available as an end-to-end, ROI-driven solution or a la carte to fit specific marketing needs, including:
o Hosted marketing database – enables access to the nation’s largest databases on a net/net basis
o Market opportunity quantification and strategy development
o Advanced analytics and modeling
o Multi-channel campaign management design/execution
Intellidyn’s competitive pricing and annual volume rates offer companies even greater savings, enabling many marketers to cut campaign overhead by two to three times while increasing performance rates. For more information, call Intellidyn at: 866-773-5756, ext. 104, email sales@intellidyn.com, or visit: www.intellidyn.com.
About Intellidyn
Founded in 1998, Intellidyn has compiled the nation’s most comprehensive and up-to-date transaction, credit, demographic and behavioral databases, and provides the most in-depth, “atomic” level of data management, analytic services, list services, database marketing and strategic services available today. Sophisticated marketers in banking, collections, insurance, lending, member/donor, travel, wireless and other industries utilize Intellidyn’s data and marketing products and services to boost campaign performance and ROI. A TNS alliance partner, Intellidyn is headquartered in Boston and has satellite offices in New York and around the nation to support its rapidly expanding national client base. For more information, visit www.intellidyn.com.
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Intellidyn is a registered trademark of Intellidyn Corporation. All other trademarks mentioned herein are property of their respective companies.
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